In April 2015, recognizing that arts and culture were imperative for economic growth and neighborhood revitalization, the City of Virginia Beach established its first arts-and-culture district in the Central Beach area of the Oceanfront. The ViBe is a home for artists, museums, restaurants, creative businesses and much more. Weekly and monthly events showcase the myriad of talent and cultures that make up Virginia Beach.

A number of newly created incentives are available for creative businesses and property owners interested in locating within the District.